Social Media Marketing

Social Media Marketing can be intimidating if you’re not familiar with the process. We will help identify which social media networks such as Facebook, Twitter, You Tube, Google+, Pinterest or LinkedIn are best for your company and assist with your tone and your personality, continually reinforcing your brand. Then we establish a social media calendar and monitor and report the results.

We coach our clients on how to engage with their audience, or, you can hire us to be the voice of your company.

Our favorite slogan…A brand is nothing more than a promise…
Branding is a promise that you are providing a product or service that is met with authenticity, brand integrity and loyalty.

OUR PROCESS…

Brand Research
We research your competition to better understand your market and capitalize on opportunities. Then we review your existing brand strategy and measure it’s performance.

Marketing Strategy
Understanding the purpose of your company is crucial. Who are you? Who is your audience? What is your message? Is your message consistent across all platforms? These days consumers demand a clear understanding of who you are and what you do. They crave authenticity, knowledge and transparency.

Identity
Making sure your brands’ look is consistent and alluring to the social community is key. You want the consumer to buy your product or service, engage in conversation and spread the word.

Conversation-Worthy Content
The goal is to put your social community to work. This means creating content that is interesting enough that it exponentially expands your marketing reach.

Building Brand Conversations
Fans love news. They love positive content. And they like games and contests…so…get them involved. When you involve people in decisions, they will talk about it.

Managing Conversations
Observe, facilitate and participate. We make sure your content is strong and well managed. This encourages community growth and brand loyalty.